Logo
Primary mark. Use on light or white backgrounds so the wordmark and purple X stay clear.
Download
Brand Assets
Official 5xEvents logos for press, partners, and organisers. Use these files as they are — and follow the guidelines below so the mark stays clear and consistent.
Logo files
Download the approved lockups from our brand kit. Do not recreate, recolor, or crop the logo.
How to use the logo
Pick the file that matches the background. Keep the proportions, leave space around the mark, and never alter the purple X.
Do
- Use official files from this page only.
- Keep the original proportions — scale evenly.
- Leave clear space around the logo, at least the height of the X.
- Use the color logo whenever possible.
- Use the white logo on dark or deep purple backgrounds.
- Use the black logo on light backgrounds when color is not an option.
Don't
- Don't stretch, rotate, skew, or crop the logo.
- Don't recolor the purple X or swap in another typeface.
- Don't add drop shadows, outlines, glows, or extra effects.
- Don't place the logo on busy photos without a solid backing.
- Don't use unofficial, outdated, or low-resolution versions.
- Don't lock the logo up with other marks unless we approve it.
Brand colors
The purple gradient on the X is a core part of the identity. Use these values when you need to match 5xEvents in layouts around the logo.
Purple
#5900FC
Mid purple
#6845FC
Light purple
#9F90FC
Black
#000000